Green Bay's primary improvement opportunity lies in enhancing information accessibility and support services for business travelers with diverse needs, which currently represents the lowest-scoring category. While physical infrastructure and inclusivity practices are strong, the destination would benefit from more robust communication systems and digital accessibility features. Recommendation 1: Develop a comprehensive accessible information portal - Create a dedicated section on the official Green Bay tourism and convention website with WCAG 2.1 AA compliance, featuring screen reader compatibility, adjustable text sizes, high-contrast modes, and multilingual support. Include detailed accessibility profiles for each venue, hotel, and attraction with photos, measurements, and specific features. Similar to Visit Seattle's accessible travel guide, provide downloadable PDF guides optimized for assistive technologies and interactive maps showing accessible routes between venues, hotels, and attractions. Recommendation 2: Implement a citywide wayfinding and signposting system - Install tactile paving and audible signals at key intersections throughout the downtown district and between major business venues. Deploy multilingual, high-contrast signage with Braille at all convention centers, hotels, and transportation hubs. Following the model of Melbourne's accessible wayfinding program, create clear visual pathways connecting Austin Straubel International Airport, the Resch Center, KI Convention Center, and major hotel districts with consistent, accessible signage that includes QR codes linking to audio descriptions and navigation assistance. Recommendation 3: Establish a dedicated accessibility concierge service - Launch a pre-arrival consultation service for meeting planners and business travelers with special needs, similar to Las Vegas Convention and Visitors Authority's accessibility services. Provide a 24/7 hotline and email support staffed by trained accessibility specialists who can arrange specialized transportation, equipment rentals (wheelchairs, hearing loops, visual aids), personal assistance services, and coordinate with venues and hotels. Create partnerships with local medical equipment suppliers and accessibility service providers to ensure rapid response to attendee needs. Recommendation 4: Expand accessible transportation options and real-time information - Enhance the Green Bay Metro system with real-time accessibility information via mobile app, showing which buses have working lifts, priority seating availability, and estimated arrival times with audio announcements. Introduce a subsidized accessible ride-share program for business event attendees, partnering with local transportation providers to ensure availability of wheelchair-accessible vehicles. Implement a bike-share program with adaptive cycles and clearly marked accessible routes connecting business districts, following the Copenhagen model. Recommendation 5: Create an accessibility certification program for business venues and services - Develop a tiered accessibility certification system for hotels, restaurants, and service providers, with regular audits and public recognition for businesses meeting enhanced standards. Provide training workshops for hospitality staff on disability awareness, communication strategies, and emergency procedures for guests with diverse needs. Establish a feedback mechanism where business travelers can rate accessibility features and share experiences, creating accountability and continuous improvement. Publish an annual accessibility report card measuring progress across all venues and services, demonstrating Green Bay's commitment to measurable outcomes and transparency in creating truly inclusive business event experiences.
